Privacy Policy

‌Effective Date: November 9, 2026‌

Welcome to the privacy policy of www.dressiflodecor.com, operated by ‌ALFER COMUNICACIÓN DIGITAL, S.A. DE C.V.‌ We are committed to protecting the personal data and privacy rights of every shopper who browses, shops, and interacts with our curated small home decor e-commerce platform. This policy outlines clearly how we collect, use, store, protect, and share your personal information when you use our website, purchase our carefully selected home decor pieces, engage with our customer support, or participate in any of our platform services.

1. Introduction & Our Commitment to Your Privacy

At ALFER, our core mission is to help you create a home that truly feels like yours, one carefully chosen small decor piece at a time. This promise extends far beyond the compact, stylish table accents, ambient decor, miniature ornaments, and handcrafted items we curate for modern living spaces. We recognize that the trust you place in us when you share your personal information to shop for our pet-friendly, non-toxic home decor products is fundamental to our operations.

This Privacy Policy is designed to be transparent, easy to understand, and fully compliant with applicable global data protection regulations, including the Federal Law for the Protection of Personal Data Held by Private Parties in Mexico, as well as other relevant regional privacy standards. It applies to all information we collect through our website, related digital channels, and offline customer communications tied to your orders for products ranging from our minimalist candle holder collections, hand-blown glass paperweights, curated ceramic vases, to our full range of tiny home decor accents.

2. Contact Information of the Data Controller

The controller of all your personal information collected through this platform is:
‌ALFER COMUNICACIÓN DIGITAL, S.A. DE C.V.‌

Registered Physical Address: Emiliano Zapata 33, Colonia Santa Anita, Iztacalco, 08300, Ciudad de México, México
Contact Email: [email protected]
Contact Telephone Number: +52 800 925 6278

If you have any questions, concerns, or requests related to your personal data or this Privacy Policy at any time, you may reach out to our dedicated data protection team via any of the contact methods listed above, and we will respond to your inquiry within 3 to 5 business days.

3. Types of Information We Collect From You

We only collect information that is necessary to deliver a smooth, secure, and personalized shopping experience for you on our home decor platform. The categories of information we may gather include:

3.1 Information You Provide Voluntarily

This refers to all data you actively share with us when you interact with our website:

‌Account Registration Data‌: When you create a user account on our site, we collect your full name, email address, chosen password, and optional contact preferences to help you track your order history, save favorite tiny decor pieces, and speed up future checkout processes.
‌Order and Transaction Data‌: When you place an order for products such as our Miniature Ceramic House Village Set, Crystal Gemstone Cluster decor piece, or Gold Metal Elephant Figurine, we collect your full delivery name, physical shipping address, billing address, telephone number, and order details including the specific items you select, purchase amount, and purchase timestamp. We do not store full sensitive payment card details on our servers; all payment processing is handled through PCI DSS-compliant third-party payment providers to ensure maximum security for your financial information.
‌Customer Support Communications‌: When you reach out to our team with questions about product safety for pet households, cleaning instructions for your new decor accent, shipping time estimates, or return requests for items that do not fit your space style, we collect the content of your messages, your contact details, and any related order information to resolve your inquiry efficiently.
‌Marketing Preference Data‌: If you opt in to receive updates about our new product launches, top decor picks, limited-time promotions, or restock alerts for popular items like our handcrafted rustic ceramic vases, we collect your consent records to manage your marketing subscription status.

3.2 Automatically Collected Information Through Website Usage

When you browse our site to explore our full collection of small home decor pieces, we automatically collect standard technical information to optimize your user experience:

Device information including your browser type, operating system, unique device identifier, and IP address
Website usage data including the pages you view, products you add to your shopping cart, time spent on each page, click-through paths, and search queries you enter on our platform
Cookie and tracking technology data, as further outlined in Section 6 of this policy, to remember your cart contents, personalize product recommendations, and analyze website performance.

4. How We Use Your Collected Information

We strictly use your personal information only for purposes that are directly related to delivering our e-commerce services, in line with our commitments as a home decor goods store:

‌Order Fulfillment and Delivery Processing‌: We use your shipping address, contact telephone number, and order details to process your payment, arrange shipment of your selected decor items, send you real-time tracking updates to your registered email, and ensure your order arrives within our stated 5-10 business day typical shipping window.
‌Customer Service and After-Sales Support‌: Your contact information and order history allow us to respond to your inquiries about product maintenance guidance (such as instructions to wipe decor items with a soft dry cloth and avoid harsh chemicals), process 30-day return requests for unused items in original condition, and resolve any post-delivery issues you may encounter.
‌Website Experience Personalization‌: We analyze your browsing and purchase history to recommend relevant tiny home decor accents that align with your preferences, such as suggesting minimalist industrial-style decor if you have previously viewed our gray concrete candle holder collection, to help you discover new pieces that turn every quiet corner of your space into a warm, inviting spot full of personal charm.
‌Service Optimization and Security Maintenance‌: Automatically collected technical data helps us troubleshoot website technical errors, prevent fraudulent transaction activities, protect our platform against unauthorized access, and continuously improve the functionality of our site to offer a smoother shopping experience for all users.
‌Marketing Communications (Only With Your Explicit Consent)‌: If you have opted in to receive our promotional emails, we will send you updates about new product launches, top-selling tiny decor picks loved by thousands of shoppers, exclusive limited-time offers, and event notifications related to our home decor collections. You may unsubscribe from these marketing communications at any time, with no additional cost or negative impact on your access to our core shopping services.
‌Legal Compliance‌: We may retain and use your information when required by applicable laws, judicial orders, or government regulatory requests to fulfill our legal obligations.

5. Information Sharing and Disclosure Circumstances

We will never sell, rent, or trade your personal information to unrelated third parties for their commercial marketing purposes without your explicit separate consent. We may only share your necessary information in the following limited scenarios:

‌Trusted Service Providers‌: We share necessary data with carefully vetted third-party partners who support our e-commerce operations, including PCI-compliant payment processors, licensed logistics and shipping providers, email notification service platforms, and website hosting service vendors. All these partners are bound by strict data protection agreements that require them to protect your personal information at the same security level we maintain, and they are prohibited from using your data for any purposes outside of the services they provide to us.
‌Business Transaction Transfers‌: In the event of a merger, acquisition, full or partial asset sale of our ALFER home decor store, your personal information may be transferred to the relevant successor entity, which will continue to operate this platform under the terms of this Privacy Policy, unless otherwise notified to you in advance.
‌Legal Protection Requirements‌: We may disclose your personal information if we determine in good faith that such disclosure is necessary to comply with applicable laws, protect the safety of our platform, our users, or the general public, defend our legal rights, or respond to a valid legal governmental request.

6. Cookie and Tracking Technology Usage

Our website uses standard cookie and similar tracking technologies to improve your browsing experience:

‌Necessary Functional Cookies‌: These cookies are essential to keep your shopping cart active during your visit, remember your login session, and support the normal operation of core e-commerce features. You cannot disable these cookies if you wish to complete purchases on our platform.
‌Performance Cookies‌: These cookies collect anonymous aggregated data about how visitors use our website, to help us analyze page load speed, identify popular product categories, and optimize overall site performance.
‌Personalization Cookies‌: These cookies record your browsing preferences, so we can remember your favorite decor styles, auto-fill your frequently used shipping address during checkout, and show you product recommendations tailored to your taste for home accents.

You can adjust your browser settings to modify your cookie acceptance preferences at any time, but please note that disabling certain cookies may limit some of the convenient features available on our website.

7. Data Storage and Security Protection

We implement industry-standard administrative, technical, and physical security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction:

All sensitive personal data including your payment information is transmitted through encrypted SSL connections during transmission over the internet.
Our servers that store your non-public personal information are located in secure, access-controlled data centers, with multi-factor authentication protection for all internal access permissions.
We regularly update our security systems, conduct periodic vulnerability scans, and train our internal team members on strict data protection protocols to ensure your information remains safe.
We retain your personal data only for as long as it is necessary to fulfill the purposes outlined in this policy, including completing your orders, honoring warranty and return policies, and complying with mandatory legal record-keeping requirements. After the relevant retention period expires, we will securely delete or anonymize your personal information in compliance with applicable regulations.

8. Your Privacy Rights Over Your Personal Data

Under applicable data protection laws, you hold the following full rights over your personal information we process:

‌Right of Access‌: You may request a copy of all personal information we hold about you, to verify how we are processing your data.
‌Right to Rectification‌: If you find that any of your personal information in our records is inaccurate or incomplete (such as an outdated shipping address), you may submit a request to us to correct and update the relevant information promptly.
‌Right to Erasure‌: You may request that we delete your personal information from our systems, under circumstances including when the information is no longer necessary for the original purposes we collected it for, or you withdraw your previously given consent for data processing, as long as no mandatory legal retention requirement applies to the relevant data.
‌Right to Restriction of Processing‌: You have the right to request that we temporarily suspend the processing of your personal information in specific scenarios, such as when you contest the accuracy of your data, or when our processing activities are no longer legally justified.
‌Right to Data Portability‌: You may request to receive your personal data that you previously provided to us, in a structured, machine-readable format, for the purpose of transferring the data to another service provider.
‌Right to Object‌: You may object to our processing of your personal information for direct marketing purposes, or for activities based on our legitimate interests, at any time for free.

To exercise any of these rights, you can submit your request via our contact email [email protected], using the registered email address associated with your account for identity verification. We will process your request and provide a formal response no later than 15 business days after receiving your valid verified application.

9. Policies for Minors

Our home decor e-commerce platform is designed and targeted for use by adult users aged 18 years and above. We do not intentionally collect personal information from minors under the age of 18. If you are a parent or guardian and become aware that a minor has provided us with their personal information without your consent, please contact us immediately. We will take prompt steps to delete the relevant information from all our servers and records as soon as possible.

10. Third-Party Website Links

Our website may contain links to external third-party platforms, such as social media pages where we share content of our top decor picks, or partner blogs that feature our small home decor collections. Please note that once you click these external links and navigate away from www.dressiflodecor.com, this Privacy Policy no longer applies. We have no control over the data processing practices of those third-party websites, and we strongly recommend that you review the separate privacy policies of every platform you visit, before sharing any of your personal information there.

11. Updates to This Privacy Policy

We may revise and update this Privacy Policy periodically to reflect changes to our business operations, new regulatory requirements, or updates to our platform features. When we make material changes to this policy, we will prominently post the updated version on this page, with a revised effective date clearly marked. We may also send a notification email to all registered account users to inform them of the key changes. Your continued use of our website and shopping services after the effective date of the updated policy will be deemed as your acknowledgement and agreement to the revised terms of this Privacy Policy.

12. Final Provisions

If you have any unresolved concerns about our privacy practices that you have not been able to resolve satisfactorily directly with our team, you have the right to submit a complaint to the relevant local data protection authority in your jurisdiction.

This Privacy Policy forms a complementary part of our website Terms of Service, Refund and Returns Policy, and Shipping Policy. All undefined terms in this document shall follow the definitions set out in our other publicly posted official site policies.

For all inquiries related to privacy, do not hesitate to contact us at [email protected], and our team will be happy to assist you.